# INTELLECTUAL PROPERTY

Leupold Legal advises companies on the strategic protection of their trademarks, copyrights and trade secrets in an increasingly digitalized business world. In doing so, Leupold Legal assists and represents companies from industry, trade, media, life sciences, FinTech and other sectors, as well as providers of AI systems, digital products and services. This also includes defending them against unfounded intellectual property claims.

Trademark protection & enforcement, defense against infringement claims​

A company’s digital presence is now crucial to its brand success. Whether it’s a website, social media or e-commerce, businesses need to ensure their brands are nationally and Internationally protected and defended. Leupold Legal´s services in trademark law include:

  • Trademark registration & protection strategies: national and international trademark registrations, creation of protection strategies for digital trademarks.
  • Trademark enforcement: combating trademark infringements in the digital world.
  • Trademark licensing & cooperation agreements: developing licensing models for digital trademarks and strategic partnerships.
  • Defense against cease-and-desist letters and representation in opposition proceedings: defense in trademark disputes, domain name disputes and online infringements.

Copyright protection & defense

In a data driven economy, digital content, software and databases are essential assets. However, companies face new challenges: Who owns the rights to AI-generated content? How can software be licensed in a legally secure manner? Are AI algorithms, models and systems protected by copyright? Which rights of use can be monetized for digital media? The services of Leupold Legal in copyright law include in particular:

  • Protection of digital works & software: legal advice for IT companies, AI developers, media houses and creative industries
  • Licensing & exploitation: drafting of usage and (end user) licence agreements (EULA) for software, AI models and AI systems as well as digital media content
  • Legal protection against plagiarism, content theft and unauthorized use of copyrighted works in the digital domain
  • Defense against unfounded infringement claims and representation in court

Protection of trade secrets – how to safeguard your know-how in a networked world

With the increasing digitalization, the risk of trade secrets being compromised through cyber attacks, internal breaches or insufficient protection is on the rise. The EU Trade Secrets Directive and the German Trade Secrets Act (GeschGehG) require companies to take concrete measures to be able to claim legal protection for their know-how. Leupold Legal’s services for safeguarding your trade secrets include:

  • The Development of protection concepts and compliance strategies.
  • Contractual protection through non-disclosure agreements (NDA).
  • Legal representation and prosecution in the event of know-how theft and data misuse.
  • Risk management for the disclosure of trade secrets in supply chains and external collaborations.

The digital transformation brings opportunities, but also legal challenges. Leupold Legal helps companies to adapt their IP strategy to the digital markets in a targeted manner – from brand strategy and content or software licences to the protection of trade secrets.

Get in touch with Leupold Legal to secure your rights before someone else does and defend yourself against infringement claims without merit

Let´s talk IP

T +49(0) 89 64 95 65 63